I have been casually making videos on YouTube since 2010. Back then, YouTube was not a career goal, and analytics and algorithms were practically unheard of. People made videos because they enjoyed it. They made videos because it was a creative outlet. They made videos to find a sense of community.
I am still in that place. I don’t make videos consistently enough to earn money or to garner a plethora of views, but that doesn’t matter to me. The friendships I have made through the YouTube community and the things I’ve learned from those friendships are more valuable to me than trends or clickbait or AdSense earnings. It’s difficult for some people to understand, but I make videos because I like to make them, and that’s that.
I recently was confronted about this.
Read More on Medium